Call or Text: Someone’s
Ready to Respond
Ready to Respond
The Dallas Police Department partnered with DHD Films to develop branding for their “Call If You Can, Text If You Can’t” campaign, aimed at raising awareness around texting 911 during emergencies. With creative freedom, the team explored visually engaging approaches designed to resonate with a younger audience. Building on a concept from the art director, I designed the final direction: a sticker-collage visual system inspired by everyday iconography and universal symbols. The result was an approachable, attention-grabbing identity suitable for broad public use.
Client
Dallas Police Department
My Role
Branding, Design
Concepts That Almost Were ...
Agency
Created with DHD Films – 2024
Credit
Evan Denton – Associate Creative Director
Hussain Manjee – Account Director
Nadia Cortez – Art Director
Annie Smith – Graphic Designer
Madi Holland – Motion Designer
