From Myth to Brand:
The Story of Lonooza
The Story of Lonooza
Lonooza is an independent stationery brand built around mythology, craft, and storytelling. Drawing inspiration from the work and mythology of William Blake, the brand takes its name from Golgonooza and the figure of Los, both symbols of imagination and creative labor. I developed the brand from the ground up, translating these influences into a cohesive visual identity that balances expressive storytelling with a refined, product-focused aesthetic.
TYPE
Independent Project
Independent Project
My Role
Branding, Design
Branding, Design